Transforming your brand into a powerful, aligned force that drives growth and creates loyal fans
We specialise in “unsmudging” brands by aligning every part of your organisation around a common purpose. Think of us as your brand’s best friend, making sure your operations, people, sales, and marketing efforts are all on the same page and working together. Our purpose-led, inside-out approach ensures that your brand isn’t just another face in the crowd. We mix brand strategy, creative problem-solving, and hands-on partnership to unlock exciting growth opportunities and create effective routes to market. Our authentic approach ensures your brand connects with your audience on a human level, driving sales and building long-term customer loyalty.
Stand out in the competitive job market by building a stand out employer brand and fostering strong employee engagement
Transform customer experiences,
elevate engagement, and create
lasting impression.
Create and implement strategies
that drive sustainable growth and uncover
new opportunities.
Create marketing and
sales strategies
that shine in the modern landscape
Whether launching or revitalising a brand,
we’ll equip you with the essentials for
sustainable success.
At Smudged, we’re more than just a consultancy; we’re your go-to partner on the road to success. We dive into your world, getting to know your goals, challenges, and what makes you tick. Our approach is all about collaboration and trust, seamlessly teaming up with you to create real impact. By aligning your operations, sales, and marketing with your core values, we make sure every step you take feels authentic and purposeful. With Smudged by your side, you’ve got a reliable ally ready to help you shine. Let’s make something amazing happen together!
Let’s set your brand on a path to sustained success and growth
“Smudged helped me to work through my story to help me focus more on what I was offering to allow me to understand where I was different to other consultants in my sector, I found them easy to work with, insightful, straight talking and clearly experts in their field”
“Smudged was a joy to work with, full of infectious enthusiasm, lots of great ideas and extremely hard working. A very keen and insightful observer of people and quickly able to grasp what needs to be done. Would recommend Smudged to any company that is serious about marketing”
“I have consulted with Caroline several times and I’m always impressed with the breadth and depth of her knowledge and her genius in understanding the current market landscape. If you’re looking to market your business the right way and get results, I highly recommend you speak with Smudged.”